West End Eurovision video idents unveiled

London theatre news: Friday 23 March 2018

Charity - Musical

West End shows unveil their video idents for the return of West End Eurovision - public voting is now open to find the winner, so view the vids and vote ...
West End Eurovision at the Shaftesbury Theatre

Image: TheatreMAD

A sea of flags and the most outrageous costumes will be in evidence when the casts of some of Theatreland's biggest shows battle it out to be crowned the champions of West End Eurovision, and raising much-needed funds for the Make A Difference Trust.

West End Eurovision - images of shows taking part

Image: shows taking part in West End Eurovision

The shows competing in West End Eurovision 2018 are:

42nd Street




Kinky Boots

Mamma Mia!

The Phantom of the Opera

Young Frankenstein

The casts will be giving their all on Sunday April 22 at The Shaftesbury Theatre to win 3 coveted West End Eurovision 2018 Trophies:

- The Champions

- The Best Ident Movie, and

- The Best Creative.

Video idents released

Today, the video idents for the teams have been unveiled and you can view and vote for them here:

42nd Street




Kinky Boots

Mamma Mia

The Phantom of the Opera

Young Frankenstein

In the 2014 version of West End Eurovision, Les Misérables were crowned joint winners with Mamma Mia!

Les Misérables (with Sir Cameron Mackintosh making a guest appreareance on film dressed as an airline  pilot) performed Flying the Flag (For You) Scooch's  song, which came 22nd for the UK in 2007, while  Mamma Mia! performed Waterloo, ABBA's winning Swedish Eurovision song from 1974.

Since the first contest was staged in 2008, the event has raised thousands to support the MAD Trust which works with partners to support HIV and AIDS projects both in the UK and Sub-Saharan Africa, building awareness and providing care support and education.

Melanie Tranter, chair of the Make A Difference Trust said ...

"On behalf of the board of trustees, and most importantly all those who will benefit from the work we do, I would like to say a huge thank you to all the performers, crew and everyone involved for helping us to make West End Eurovision happen again.

The generosity of time, talent and spirit of all of these amazing people will make the return of West End Eurovision one of the best nights in the West End.

We are thrilled to see the return of this glittering night of high camp fun back for one amazing night!"

West End Eurovision also features a special guest appearance by a past original Eurovision Song Contest entrant.

Previous performances have included: Scooch, Nicki French, Bardo, Javine Hylton, The Original Bucks Fizz, Sonia and Katrina Leskanich (Katrina and the Waves).

And just in case you don't already know: the Grand Final of this year's Eurovision Song Contest takes place in Lisbon, Portugal on Saturday 12 May, with semi-finals on 8 and 10 May.


Shaftesbury Theatre

210 Shaftesbury Ave

London WC2H 8DP


Sunday 22 April 2018 at 7pm


£43.20, £53.20

(prices include a restoration levy)

Buy tickets for West End Eurovision The Shaftesbury Theatre



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